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The Specialty Food Association’s trendspotter panel has predicted that biodynamic food and drink will be one of six major trends this year, driven especially by Generation Z consumers who are values-oriented shoppers.
They say biodynamic farming, a practice that helps sustain the biodiversity and health of the land, is coming more into focus for consumers, and Trendspotter Wendy Robinson, buyer at Market Hall Foods, expects we’ll see more products from this practice. “Whether it is motivated by regenerative agriculture, upcycled ingredients, or plant-based foods, products whose values center around sustainability are trending,” agrees Trendspotter & Chef, Reem Assil.